A7

I worked with Duarte Carrilho da Graça to create a magazine "A7". It's a news magazine with a new concept:

Each article is separate sheets of paper, can be any sized paper but they all fold into the size of A7.

It's a monthly magazine, which comes with 7 articles per issue.

There is no cover, and no table of contents, but its spine act as a table of contents and can be able to see all the article titles before purchasing.

It's a magazine that is heavily visual oriented.

When we thought of creating a news magazine, one of our concerns were why have it on paper. Online is the fastest and a convenient way to read news articles for free. Why would people consider paying money to read news magazine?

The form is relevant to its content. For instance, showing a page of the book in actual scale or making an article about tuition fee small and portable so that people could carry it and share the information with peers. It could feature a photograph that is printed largely like a poster, or could be thin and long to show a timeline. It embraces and celebrates paper as a physical medium.

Because it's the magazine is heavily visual, it is attractive for audience who would otherwise not be interested in reading news articles. For instance, people in visual culture, young people, people who speak English as foreign language, or anyone who prefers to gather information visually are our target audience. Its visually characteristic can be regarded as more friendly way of presentation than traditional heavily text based articles.





The characteristic of magazine in comparison with online article is the way it has been complied by an editor as an 'packaged' product. It's a medium where editor has to really consider things such as an order, layouts or what contents to include in a limited space. This magazine pushes that even further. Here, editors have to think about the visual way of telling story, and consider the relevant size and scaling of elements for that particular article.